Accounting & Professional Studies

Advanced Level Apprenticeship in Social Media and Digital Marketing - B101

Conway Park Flexible Level 3

Or Register your interest in an apprenticeship - call 0151 551 7610

This apprenticeship is designed for applicants who are in paid employment in a marketing capacity, to achieve the theory and practical elements of the qualifications which recognise the skills they gain in the workplace.

Course Details

This apprenticeship will help to develop skills to allow apprentices to understand what social media is, how to utilise it in a business environment and incorporate it into their job role. Job roles may include Social Media Assistant, Social Media Consultant and Social Media Analyst; with responsibilities such as managing and monitoring online communities, working with businesses to promote, utilise and increase presence through social media, copy writing and media placement, development of social media strategy and seeking out new and relevant content, formulating the content calendar and identify key bloggers and influencers.

Qualifications gained:

  • Level 3 Diploma in Social Media for Business - Unit may include: principles of social media, principles of keywords and optimization, social networking management, using collaborative technologies, using digital and social media in marketing, creating and optimizing content for the web, web fundamentals, principles of social media advertising and promotion
  • Functional Skill in Mathematics at Level 2
  • Functional Skill in English at Level 2
  • Functional Skill in ICT at Level 2
  • Employment Rights and Responsibilities (ERR)
  • Personal Learning and Thinking Skills (PLTS)
Entry Guidelines

Apprentices must be in paid employment of at least 30 hours a week. Candidates who already have a qualification at Level 4 or higher are not eligible. Applicants will have some knowledge of website construction and an awareness of CSS, HTML, XML and netiquette. A minimum Grade D in English and Maths and C in ICT is necessary for this Level 3 apprenticeship.

Additional Information

For further information and current vacancies visit www.apprenticeships.org.uk

Apply Now

Starting 1st September 2020 - Ending - 27th July 2022REF B101M001

Please contact Employer Services team on 0151 551 7610.

The fee quoted is for the academic year 2020-21.

For advice and guidance, please contact Student Services on 0151 551 7777 or call into our Conway Park Campus. Open Monday, Tuesday, Thursday, Friday 11 to 4pm and Wednesdays 4 to 6.30pm (term time only).


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